De La Rue, the world’s leading anti-counterfeiting and security specialist for currency, identity and brand protection, today launches its first new security feature as part of its partnership with Opalux, a producer of premium first level security features.
The strategic partnership, which was announced last October, has seen the two companies collaborate on joint product development and MyImage™ is the first in a series of exciting new security features.
Launching at the SDW conference in London today, MyImage™, is a unique, highly secure and easy to verify personalisation feature. It is a next generation optically variable feature that uses an individual’s personal data - photograph, date of birth, signature, etc. - to provide maximum security across a wide range of polycarbonate identification documents. A key benefit of this new feature is that the personalisation of the document is done using existing laser engraving personalisation systems. The MyImage™ feature is jointly developed using Opalux’s innovative OpalPrint Polycarbonate technology.
Ulrich Walter, the Product Managing Director for De La Rue’s Security Features and Identity Portfolio said: “I am delighted that we are today launching our first security feature as part of our exciting collaboration with Opalux. MyImage™ really is space-age technology that is truly world-leading and continues to keep us ahead of the counterfeiters across our full range of identity documents. This is just the beginning of a fantastic partnership and I look forward to launching other exciting new developments in the future.”
Speaking about the launch, Anthony Ling, Vice President of Corporate Development at Opalux said: “This launch is very exciting for us as we have combined our leading edge technology and security features with De La Rue’s integrated portfolio and global reach to create a unique product. By working together, we are creating innovative solutions with our next generation technology and I am excited about the future of our partnership.”
For further information, please contact:
Sinead Keller, Head of Media and PR
De La Rue plc
+44 (0)7584 155244
Anthony Ling, Vice President of Corporate Development
+1 (647) 255-1348
About De La Rue:
De La Rue’s purpose is to enable every citizen to participate securely in the global economy. As a trusted partner of governments, central banks and commercial organisations, De La Rue provides products and services that underpin the integrity of trade, personal identity and the movement of goods. As the world’s largest designer and commercial printer of banknotes, De La Rue designs, manufactures and delivers banknotes, banknote substrates and security features to customers in a world where currency will continue to be a key part of the developing payments eco-system.
De La Rue is the only fully integrated supplier of both paper and polymer banknotes, and creates security features that ensure banknotes are protected against counterfeiting. De La Rue is the world’s largest commercial printer of passports, delivering national and international identity tokens and software solutions for governments in a world that is increasingly focused on the importance of a legal and secure identity for every individual. De La Rue also creates and delivers secure product identifiers and ‘track and trace’ software for governments and commercial customers alike to help to tackle the challenge of illicit or counterfeit goods and the collection of revenue and excise duties.
De La Rue is listed on the London Stock Exchange (LON-DLAR).
For further information visit www.delarue.com.
Since 2006, Opalux has created innovative, optically variable security devices to combat counterfeiting and improve the authentication of passports and banknotes.
All of Opalux’s security features are built using its proprietary tunable photonic crystal technology platform. Through the expertise of its scientists and engineers—many of whom hold a Ph.D. Opalux has become a global leader in innovative anti-counterfeiting security features. As a result of this leadership, Opalux has obtained extensive patent protection for its products and forged strong links with many leading security printers, suppliers, central banks and identity issuing authorities.
For further information visit www.opalux.com.