Case Studies

De La Rue's presence is truly global, providing services, products and solutions to more than two thirds of the world's countries, from the newest to some of the most developed.

If you would like to find out more, please email webcontact@delarue.com.

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United Arab Emirates

In partnership with the Federal Tax Authority (FTA) of the United Arab Emirates (UAE), De La Rue is delivering a Digital Tax Stamp (DTS) solution to track and trace tobacco products to carry both a physical tax stamp and digital code on their packaging. UAE Customs Authorities have been fully trained and equipped to inspect, accept and approve all shipments which are being tracked from manufacturer through importer and into the supply chain in the UAE. The solution also ensures that the UAE complies with the World Health Organization’s Framework Convention for Tobacco Control, designed to minimise illicit trade in tobacco-based products.

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Kingdom of Saudi Arabia

The General Authority of Zakat and Tax (GAZT) in The Kingdom of Saudi Arabia has signed a five year contract with De La Rue to implement and operate a digital tax stamp solution for all tobacco products and soft drinks sold in the Kingdom. Under the agreement, De La Rue will implement its DLR Certify® digital system to track and trace excisable products. The solution will deliver a robust tax stamp scheme, directly tackling of illicit trade while in parallel, also ensuring The Kingdom of Saudi Arabia complies with the World Health Organization’s Framework Convention for Tobacco Control.

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Europe EUTPD

In compliance with the EU Tobacco Products Directive (EUTPD) and the combatting of illicit trade, De La Rue is supplying 3.5billion security printed labels each year to enable end-to-end track and trace within the EU supply chain from manufacturer to retailer. The secure stamps are being supplied to British American Tobacco, Japanese Tobacco Industries, and Philip Morris International and are to be applied on all tobacco products sold in the UK, France, Austria, Sweden, Finland and Cyrus. Custom designed to meet the specific requirements of each country, the tax stamps also contain the necessary visible and invisible security features as defined by the directive.

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UK HMRC

To meet the requirements of the EU Tobacco Products Directive (EUTPD), De La Rue has implement a digital solution to track and trace the c1.7 billion cigarette and hand rolling tobacco packs sold in the UK each year through the use of a web base portal and issuance of unique identifier codes. As part of the contract, De La Rue will also manage the service for Her Majesties Revenue & Customs (HMRC) with all tobacco manufacturers, importers and all other relevant economic operators serving the UK tobacco products sector. In the first three months of the scheme running, this has resulted in over 36,000 successful registrations to the system of economic operators, with more than 57,000 facilities and in excess of 200 million codes issued.

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Identity

Rwanda ePassport

The upgrade to ePassport technology represents a key next step in Rwanda’s digital roadmap towards delivering eGovernment services to its citizen population, and aligns Rwanda with the East African Community (EAC) common New Generation EAC ePassport initiative. The new document was inspired by rich and unique culture, the range of books all feature well known national and cultural emblems such as the seal of Rwanda and Rwandan flag as well as Mountain Gorillas and Intore, the Dance of Heroes.

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Identity

Kenya ePassport

Being the most significant page of the passport, the biodata page is protected by additional layers of security to safeguard the holder’s details. The EAC Kenya ePassport bio-data page is a polycarbonate substrate and has layers of security features embedded within its structure. These features include an OVI and MLI window both shaped as the Kenya map; integrated UV workings including the Kenya and EAC crests and a secondary portrait of the document holder as a multiple laser image to further strengthen the book’s security.

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FIFA Hologram

The licensing programme for the FIFA World Cup™ is a key part of strategy to raise awareness of football globally.  Assisting them with this, De La Rue produce the licenced product authentication holograms that protects the FIFA brand and helps safeguard their revenues from the effects both counterfeit and fraud.  Over 120million labels have been delivered for use on officially licensed merchandise such as clothing, football stickers and souvenir items for 2018 FIFA World Cup Russia™.  The labels themselves are easy to recognise and validate, reassuring fans across the globe that they are purchasing a genuine FIFA World Cup™ product.

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Banknotes

South Africa commemorative banknote series

When the South African Reserve Bank were looking for a design partner to create a new commemorative series of banknotes in celebration of what would have been the 100th birthday of Nelson Mandela, they worked with De La Rue. The DLR Design™ team used the five denominations to tell the very human story of Mandela’s life, honouring his remarkable legacy in a way that strongly resonates with the people of South Africa and beyond. Strong security, intricate pattern work and design detail sit behind these ideas with a magnificent engraving of Mandela himself incorporated into each commemorative design.

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Banknotes

Bank of England banknotes

De La Rue works as the Bank of England’s strategic partner through every stage of the production chain – from design to integration of security components through to the printing of the final high specification notes. Our new-design fiver upholds the heritage and global standing of the British currency and ensures inherent security. The result is a next-generation technical solution produced on polymer.

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Microsoft Certificate of Authenticity (COA Product)

Proving the legitimacy of products is a key challenge for businesses faced with ever-more sophisticated counterfeiting operations. De La Rue works with Microsoft to ensure customers get the genuine product through the creation of secure label designs, combining attractive visuals with state-of-the-art security features. Once a label is in circulation, we support Microsoft in tracking it around the world – helping maintain product integrity.

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Banknotes

Maldives polymer banknotes

The Maldives Monetary Authority selected De La Rue’s Safeguard® polymer substrate for the first entirely new series of banknotes to be issued in the Maldives for over 30 years. Abdullah Nashaath, a local artist, won a competition to design the new family of seven banknotes and worked alongside De La Rue’s team of designers to adapt the original watercolour paintings into complex designs that ensured an authentic Maldivian look.

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Banknotes

Kuwait new banknote series

Creating a banknote is a complex technical process, but it also requires an intimate understanding of a country’s culture. De La Rue's award-winning banknotes for Kuwait - the first in 20 years - showcase the country's unique history, heritage and economic prosperity. Protected by our innovative security features, they mark a significant milestone in the country's history.

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Banknotes

The Seychelles series of banknotes

This series of banknotes depicting the unique wildlife of the Seychelles demonstrates some of the best integration of design and security features seen on a note today. The cylinder-mould watermark and stunning security threads show local insects and animals, and the de-metalisation of the holographic foil is in the shape of a turtle. Precision engraving, complex litho workings and iridescent screens of natural scenes build together - a multitude of design disciplines working in unison.

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Sudan

In a world where 1 in 10 cigarettes is illegal, De La Rue is working with the Government of Sudan to implement a new tax stamp solution - designed to reduce counterfeiting, improve the safety of the country’s citizens and boost its tax revenue. Using the DLR Certify™ software solution, the customs authority will be able to track and trace each pack of cigarettes through a unique code embedded in the new tax stamp to authenticate and validate it as a genuine product.

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Banknotes

Bank of Scotland new polymer note

The Bank of Scotland’s new £5 note pushes the boundaries of creative design by using the substrate as an integral part of the note’s features. The physical windows in the polymer note marry up precisely and harmoniously with the position of the building’s windows on the printed design, working with the imagery on both the front and the reverse.

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Brother Industries

It is estimated that global counterfeiting of imaging supplies costs the industry $3.5billion per year. The impact is felt by both brand owners and consumers, who are unable to distinguish between genuine and counterfeit product. To fix the problem, Brother Industries Ltd collaborated with De La Rue Authentications Solutions to build a strong consumer protection programme with Izon™ holographic labels (an easy-to-identify overt validation technology) and digital traceability to support immediate on-site authentication. This has resulted in a renewed customer confidence and reduced reputation damage for the brand owner.

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Banknotes

Central Bank of the Bahamas

Today’s society faces the continuing threat of counterfeit. In September 2016, the Central Bank of the Bahamas issued their $10 banknote, the first denomination of their new family of banknotes. This is the first fully circulating banknote in the World with De La Rue’s Active™ security thread. The thread uses highly sophisticated holographic technology to achieve an obvious colour switching effect, enabling easy identification of valid banknotes and ensuring the Bahamian currency is trusted by both its citizens and the wider world.

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Diageo

Thailand suffers from all forms of illicit trade issue, including counterfeit, smuggling and even the illegal refilling of used spirits bottles. For brand owner Diageo, this posed a major threat to their reputation and customer base. Engaging with De La Rue, Diageo now employ a highly secure layered brand protection solution including holograms, print features and tamper evidence technologies to safeguard them against attack. With over 7.5 million labels per year now being used, they are back in control of their illicit trade problem.

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Banknotes

Fiji banknote series

Fiji is rightly proud of its natural heritage. De La Rue’s award-winning series of banknotes for Fiji features striking imagery of the country’s flora and fauna, celebrating the country’s biodiversity, while improved durability and our latest security features ensure the currency’s security and increased circulation life. The new family of banknotes includes the introduction of the country’s first polymer banknote in the $5 denomination.

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Kosovo

Kosovo’s position in the Balkans puts it on the front line to fight smuggling and counterfeiting, so the Government introduced a tax stamp programme for cigarettes and alcohol in an attempt to collect more revenue and help stop the flow of illicit products. De La Rue designed a bespoke solution, mapping functionality to specific requirements and threats faced. The results of the first year saw €15 million in additional revenue and a 61% reduction in domestic cigarette smuggling. Unsurprisingly, Kosovo’s tax stamp solution has become a benchmark for best practice in the region.

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Banknotes

Guyana's new $50 banknote

2016 marked 50 years of Guyanese Independence. To celebrate this national landmark, the Bank of Guyana launched a new $50 banknote – the first time Guyana has ever issued a note of this denomination. The design of the note, created by De La Rue, reflects the overall theme of the Independence celebrations, 'one Guyana, one people'.

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Kinmen Wine

Authenticity is a major cultural driver in East Asia. Kinmen Kaoliang Liquor Inc, suppliers of the original and authentic Kinmen Wine, were suffering as the result of counterfeits - which damaged reputation and revenue, and caused potential health hazards and public confusion. They turned to the Central Engraving Printing Plant in Taiwan and De La Rue to develop a solution comprising cylinder mould made paper with an electrotype watermark, security print and technical consultancy. The new label has seen public recognition increase, counterfeits fall by 25% and sales go up by 15%.