Authentication labels
With companies investing millions into establishing, promoting and enhancing their brands, any attack on brand integrity anywhere can have a universal impact. Attacks can be made on the supply chain through product diversion, and on the products themselves through counterfeiting.
The De La Rue high security label is an effective form of defence; an immediately obvious proof of brand ownership, origin or destination which also acts as brand communication. It is also a highly secure document in its own right, proof against counterfeit or fraudulent alteration. Our designers are leading experts in combining brand identities with security requirements.
Drawing on the wealth of experience gained over 150 years of producing banknotes, De La Rue high security authentication labels can incorporate high security paper, a wide range of security printing techniques and high security holograms, in a combination of overt and covert features placed on-pack, or on-product. Label-specific features include security over laminates, specialist die-cuts, barcode numbering and bespoke shapes.
We have the product range and breadth of technology to meet the requirements of most label applications; a variety of label formats and sizes, gummed or self-adhesive, for automatic or manual application onto products.