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Strategic Partnerships
Building strong business relationships are a prerequisite for any successful business today, but De La Rue likes to ensure that the relations with our customers go further than that of the standard supplier and customer. We have found the best way of understanding what our relationship is like with our customers, is to ask them, and to ask them regularly.
Twice as year we survey our customers using a business discipline called Net Promoters (this will be a link to their website). Net Promoters describes itself as a discipline by which companies profitably grow by focusing on their customers. A successful Net Promoter program includes five elements:
1) metrics proven to link to growth
2) leadership practices that instil customer focus, passion, and values
3) organizational strategies to ensure adoption;
4) integration with core business processes
5) operational systems to support the initiative
We would like to thank all of you who have completed a survey from us in the past. We are going through all of the results received to date and are checking that our internal processes are still aligned with your needs; thereby ensuring we consistently live up to your expectations.
For your information we have included an article based on building strategic relationships and have included three case studies with examples where differing sectors of De La Rue have managed to create such an environment.
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De La Rue and Transguard creating the most automated cash centre in the Middle East
The Emirates Group signed a Memorandum of Understanding (MOU) with De La Rue PLC, to create the largest, fully automated cash management centre outside the US and Europe. This clearly establishes Transguard's position in the cash management and processing arena.
The agreement was signed by His Highness Sheikh Ahmed bin Saeed AL-Maktoum, Chairman and chief Executive, Emirates Airline & Group and Leo Quinn, Chief Executive, De La Rue.
Dr. Abdulla Al Hashimi, Divisional Senior Vice President, Emirates Group Security said:
The partnership between Transguard and De La Rue is based on both infrastructure and service. The aim of the relationship is to develop the Transguard Cash Management Centre into a global cash management hub that fits the vision of Dubai.
The cash management centre houses the world's largest cash processing machine. The De La Rue CPS 1800 has a total of 20 processing pockets, which allows it to process 130,000 banknotes per hour and a phenomenal 2 million banknotes a day.
Over the past 12 months the Transguard had been working to develop a unique cash management centre to satisfy the needs of customers both locally and internationally. Through its relationship with Emirates Airline the Transguard Cash Management centre is equipped to meet the demand of the global cash processing market.
Situated in Dubai, the cash management centre already enjoys the hub benefits of transport and commerce created by Emirates Airline and Dubai within the Middle East region. With the technologically-advanced Cash Management Centre and the partnership with De La Rue, Transguard is now positioned to fully exploit Emirates Airline's international network and truly become a cash processing hub.
The division has plans to expand its cash management operations in the future by adding a number of other cash processing machines on par with the CPS 1800 and to complement the facility's current capabilities.